Google Business Profile management

Your Google profile is your first impression. Let’s make it a great one.

For most local businesses, your Google Business Profile is the very first thing customers see, before your website, before your social media. I keep yours accurate, active and full of fresh reviews, so customers choose you instead of your competitors.

Hi, I’m Sarah. I’ll look after your profile personally.

15+ years in marketing · Match.com · M&S · MG OMD

Your Business

Independent café · Open now

4.9

(128 reviews)

Call

Directions

Website

“Lovely team and the best coffee in town.”

Response from the owner

Thank you so much, see you again soon!

Photos & posts updated this week

Why it matters

Customers judge you on Google before they ever meet you

Your profile shows up in local searches and on Google Maps. If it’s out of date, quiet or full of unanswered reviews, customers quietly pick a competitor instead.

Reviews build trust

More good reviews means more people choose you. Most businesses never ask, so they miss out.

Replies show you care

Answering every review, good or bad, shows customers there’s a real, caring business behind the name.

Fresh photos & posts

Regular photos, offers and updates keep your profile active and give people a reason to visit.

Accurate information

Wrong hours or old details lose customers fast. Keeping everything correct protects your reputation.

You’re busy running your business. That’s where I come in.

I look after your Google profile every month, so you don’t have to think about it.

Let’s talk

The Visibility Package

Google Business Profile management, done for you

Start with a one-off setup to get your profile in great shape, then keep it working for you with monthly care and a simple report.

One-off

Visibility Setup

From £250

one-off

Everything your profile needs to look professional and get found.

Full profile audit and optimisation

The right categories, services and business description

Fresh, high-quality photos added

Your own review link and QR code to share

Calm, professional replies to existing reviews

Get started

Monthly

Most popular

Visibility Plus

£200

per month

Ongoing care that keeps your profile busy, trusted and ahead of competitors.

Weekly Google posts: offers, news and seasonal updates

Replies to every new review

A simple system to get more reviews

Hours, holidays and services kept accurate

Spam edits and fake suggestions spotted and fixed

A one-page monthly report: calls, clicks, directions and searches

Get started

Every business is a little different, so I’ll confirm your price after your free profile check.

01

Free profile check

I look at your profile and tell you honestly what’s helping and what’s holding you back.

02

Setup

I fix the basics and get your profile looking its best.

03

Monthly care

I keep it fresh and send a short report so you can see the results.

Also available

Content and email marketing

I’ve spent 15+ years helping businesses sound credible and attract the right clients. Alongside Google profiles, I can help with:

Content Marketing

Clear, credible content that tells people who you help and why to choose you.

Website copy

Blog posts and articles

Case studies

Social media content

20 new enquiries in the first month from new website content

Email Marketing

Emails your customers actually open, read and click.

Newsletters and campaigns

Mailchimp set-up and management

Subject lines and calls to action that get clicks

Mobile-friendly email layouts

Click rate tripled to 15.61% on a 6,000-subscriber list

Proof it works

Real results for real businesses

Not case studies written to impress, just honest examples of what good marketing can do.

20

20

enquiries in 30 days

New website copy for two counselling practices, before a penny was spent on ads.

3×

3×

email click rate

From 5.13% to 15.61% by rewriting and restructuring a campaign.

27%

27%

of enquiries from men

A targeted men’s mental health campaign for a counselling charity.

National

National

press coverage

Features secured in The Telegraph and Prima magazine.

View my full portfolio

Kind words

What clients say

“Sarah listened really well and understood what I wanted to achieve from a new website. She is a really effective communicator and has been responsive whenever I have contacted her.”

Sian Gallagher

“Sarah is a delight to work with. I have been very impressed with her marketing knowledge, her ability to get to the heart of a brief, and her positive and passionate attitude to getting things done.”

Suzanne Doerr

“Sarah looked after our marketing and became a valued member of the team. She generated a very good return on our marketing investment, increasing our search engine leads.”

Karia O’Leary

“Sarah listened really well and understood what I wanted to achieve from a new website. She is a really effective communicator and has been responsive whenever I have contacted her.”

Sian Gallagher

“Sarah is a delight to work with. I have been very impressed with her marketing knowledge, her ability to get to the heart of a brief, and her positive and passionate attitude to getting things done.”

Suzanne Doerr

“Sarah looked after our marketing and became a valued member of the team. She generated a very good return on our marketing investment, increasing our search engine leads.”

Karia O’Leary

About me

Hi, I’m Sarah

I’m a marketing consultant based in Walton-on-Thames, Surrey, with over 15 years’ experience, both agency-side (including MG OMD and work for M&S) and in-house at Match.com.

I already look after 15 Google Business Profiles for a growing local bakery group, so I know what keeps a profile busy, trusted and accurate, and how hard it is to find the time when you’re running a business.

I keep things simple: clear updates, honest advice and a short monthly report so you can see what’s working. You focus on your business. I’ll handle the marketing.

Get in touch

Let’s get your business seen

Send me a quick message and I’ll take a free look at your Google profile. No obligation, no pitch. I’ll tell you honestly what would help.

@sarahlawfordmarketing

linkedin.com/in/sarahlawfordmarketing